Posted by & filed under Cloud based Bulk Text Messaging.

How can financial service use Mass Texting Tactics


Cost Effective

Bulk SMS Texting is a very suitable marketing technique for financial sectors because of its reachability and that mostly everyone has a smartphone. Another popular marketing method is Email Marketing but it has lower open rates than SMS Marketing and also requires more amount of resources to give out the desired results.

First ask them

Mass Texting Services can be used by financial services to lend out options to their customers and clients. Marketers of financial services can give people options regarding any new policy, regulation or any major or minor change. Letting customers take part in such micro decisions can increase seller-customer relationship exponentially.

Then tailor accordingly

Now since mass texting service has helped you ask a certain number of questions to all your customers, put their feedback to good use. Tailor your services accordingly this will increase the trust between you and your customers.

Aids customer support

Bulk SMS gives you the best platform to reach out to your customers time and again at different points of a sales funnel. It doesn’t matter if they are a customer or a prospect your right text messages at the right time can aid them with a lot of closure.

Future-proof

Almost all of US population have a mobile phone, and 75% of them receive text messages.  Also, 95% of the youth between the age of 18 and 29 have frequent use of text messaging, making it one of the most future-proof marketing channel. This marketing method doesn’t require any internet and this makes reaching out to customers easier at any point in time.

Removes Barriers

Bulk SMS helps to remove the barriers in communication, making them more personal. These barriers could be, organizational, personal, physical, perceptual etc. These barriers create obstacles in marketing conversations, and they can be surpassed by SMS marketing strategies.

Reminders

Best way to keep notifying them about due dates of their payments or new updates in policies, or any rewards to claim, bulk sms texting is the way to do it.

P.S.

Though Mass texting services is one of the most sought after services to market and reach out to customers directly and create one to one relationships but it is to keep in mind that the audience that you upload to target with text messages should have opted in for the same. New CTIA, FTC and FCC guidelines has now made it compulsory for marketers to get written consent of the people. Furthermore we would like to stress on the fact that you go through the below given links to check weather the data they have is opt-in data and thus compliant to all policies. The service providers will not be liable to any of the damages caused otherwise.

Posted by & filed under Cloud based Contact Center.

Make your customers your brand spokesperson

It is an indelible feeling when our customers offer to recommend our products and services to other businesses.

It makes us feel that they believe our products are worthy of being referred to other people.

We are very glad for the inspiring response we have received from our customers and we encourage all businesses to achieve such a significant milestone in their tenure as well.

It is not very often that a company is able to convert its customers to loyal brand advocates. Your customers can be your brand ambassadors if you provide them with products or services that fulfill their needs to the optimum level.

Satisfaction with products and services is the key element that will lead your customers to be loyal towards your brand and keep them coming back for more.

In marketing terms, this simply means when the product or service that you offer exceeds the expectation of your customers, then they will be motivated to be associated with your brand even more. It is an excellent means to understand the needs of the customer in order to improve your business.

Customer satisfaction doesn’t just mean that your customers would be willing to make a repurchase. It could also lead to, your client recommending or refering your product or service to others who may have the same requirements.

Such an act of reselling or referral of your product by your customer exhibits the true nature of your brand’s performance and presence in the life of your customer.

For Brian Tracy, no matter what the title of your position is in the company, you will always be a salesperson for yourself and your company. He says, “-A referral to a new customer is worth ten times more than a cold call.  And it is 16 times easier to sell a satisfied customer something new than it is to sell something to a brand new prospect.-”

Your customers could be willing to resell your product only if it meets their requirements. It is also important to ensure they have had a positive experience with the product or service, your brand’s reputation as a whole, its design, features and after-sales services.

Customer referrals are proved to be one of the most effective marketing and selling techniques to increase business and client base.

When consumers are willing to resell your products, they become an affiliate or spokesperson of your product or service.

Being an affiliate or referrer of your product or service usually entails some form of partnership or benefit for the customers who have recommended it to others in their business circle.

At LeadsRain too, we offer products and services that can cater to all your business requirements. Our clients have been so satisfied with our products that we have established a long-standing relationship with them as affiliate partners. In addition, we offer white label services for businesses who are in search of a platform and want to make it their own. You can use our products and services and rebrand them to match your style.

We also provide rewarding benefits and partnerships that make working with us a win-win situation. For more details on that, you can check our website here.

Posted by & filed under Workforce Enablement.

Top 10 Digital Marketing Conferences to attend in 2018

 

Here are Top 10 Digital Marketing Conferences happening around the world to attend in 2018.

LeadsCon – Las Vegas – USA – March 5-7

LeadsCon is a specific performance marketing conference held annually, with core motive of direct marketing and lead generation. This performance marketing agency gathers digital marketers from around the world to upgrade, update and network. It gathers around a median number of 3000 marketers, that attend, exhibit and network.

Alaska inbound Marketing Summit – Anchorage – April 4

Alaska Inbound Marketing Summit promises to give SMBs, NGOs, retailers or anyone looking to be brand a very robust platform. According to AIMS, 89% of last year’s attendees said they’d recommend AIMS to a friend AND attend again.

Digital Summit – Phoenix, Arizona – Feb 21-22

This definitive summit fills your brain and arms your professional tool-kit with unscalable and scalable techniques and concepts to boost all your business strategies. This Digital Summit Phoenix is happening for the fifth year expecting more than 1200 people with a common goal to get insights into the most effective digital marketing trends of the current time.

Digital Strategy Innovation Summit – Feb 27 – 28

This two-day event promises to enlighten visitors about how to establish trust between your customer and, how to put to good use the technologies set to disrupt your business strategies, prepare omni-channel platform and robust data strategies. Attendees are benefited by the majority of senior-level marketers in the attendance.

Pubcon Florida – Lauderdale, Florida – April 10 – 12

This three-day conference is focusing on effective strategies in SEO, PPC, social media, content development, social media advertising, local search, Google Analytics, mobile, video and more. This expo will include Masters Training Workshops, an exhibition hall, nightly events, and the US Interactive Awards.

Midwest Digital Marketing Conference – St. Louis, Missouri – March 27 – 28

The first State of Digital Media Marketing Conference was born at the campus of the University of Missouri – St. Louis in 2013. The first time was a half day event featuring prominent speakers mostly via Google Hangout. In 2017, MDMC grew to a two-day event and set attendance records with a remarkable 2,000 marketers and friends. Midwest Digital Marketing Conference has been rated a Top Marketing Conference to Check Out in 2018 by Forbes.

Content Marketing Conference – May 2-4, 2018

In 2017, 3,600 marketers from over 50 countries joined us – we expect even more in 2018! More brands, more breakouts, more hands-on labs, more networking (yes, it’s possible!) and more CONTENT!  This three-day conference will have 120 sessions and workshops presented by the leading brand marketers from around the world covering strategy, integration, measurement and everything else digital.

MnSearch Summit – June 22, 2018 – Minnesota

MNSearch Summit was voted as one of the top 19 ‘can’t-miss marketing conferences of 2017’ according to Larry Kim, writing for Inc.com. The 2018 MnSearch Summit is a one-day marketing conference that brings together marketing and business professionals from around Minnesota and the greater Midwest to cover all digital marketing subsets.

Mozcon – July 9 – 11 Seattle, WA

MozCon – The SEO & Digital Marketing Conference in Seattle on July 9-11. Three days of next-level tactics on everything from ranking higher in today’s evolving search results to making data-driven decisions in your marketing. This year’s speakers include Oli Gardner and Rand Fishkin.

Turing Fest – 1-2 August – Edinburgh, UK

Turing fest, promises to bring over 40 of the smartest minds in the global tech business to Edinburgh to share key tactical and strategic insight in a relaxed setting. Over 1,250 founders, CEOs, engineers, product managers, designers, and marketers came together to learn, share and connect.

 

Posted by & filed under Cloud based Bulk Text Messaging.

6 Ways to put SMS Marketing to great use

 

SMS Marketing is one of the most aggressively increasing marketing technique and also a very continuously preferred one in that case. The success rates of a bulk SMS marketing campaign is almost 2.73 times than that of an email marketing one. This stat comes off as really shocking to most of the marketers since who uses SMS services nowadays, right? Wrong! Agreed people don’t use SMSes for communicating but they use smartphones and texting through SMSes is the best way to market.

SMS Marketing is thus a little off the radar to small businesses, but the big timers know its worth and are not using its power sparingly because of the varied purposes it solves. Also, Bulk Text Messaging needs to be handled with a little creativity to get the desired ROI. Otherwise, it’s just a 160 char text message, unread, unattended, alone in an inbox.

Here’s what all of you as a marketer can do to get the desired ROIs, organic traffic, and leads.

Make them feel attended
Stand out, in their cluttered inbox full of acronyms and numbers of commercial messages, how do you do that? You start the text with their name if they’re your customer (you don’t want to freak them out.) Make them feel warm, using their names quickly grabs their attention and makes them want to listen, continue with some context.

Here are some examples: Hey Rie, we have compiled a list of so and so items, in this link: bit.ly/xyz that you had enquired us for on our online portal.


Drive more Traffic
It is not preferable to run any Bulk SMS text campaign run without a CTA. CTAs can help bring people to your website. This organic traffic would have a much higher probability to convert. Another benefit of CTAs is that you can see which contacts responded. After many several text messages, your sales agents can gauge which contacts are dead and which functioning. CTAs also help you interact and engage with people on a one-to-one basis and know their choices and needs.


Increase your customer base exponentially

This can be easily understood by examples

Share this code with two friends and get $10 XYZ credit

Send this 10% discounts to your friends and get a free something!

According to Brian Tracy, renowned public speaker and author of best-selling books, referrals from satisfied customers make your chances of converting them 15 times easier than that of a cold call. Thus when a person receives a promotional text from a friend of theirs, it is more likely for them to trust your brand and start using your product or services.


Imprint your brand often, powerfully
The open rates of text messages sent in mass texting services are almost 99%. That indeed makes bulk SMS campaign a great tool to enhance the reach of your service or product, in other words – help you with brand marketing. You can do this by fusing your tagline along with the notification or promotional updates. Thus SMS marketing can rightly be called as the most efficient subset of brand marketing.


Run surveys
Text messages can help you run the most efficient surveys, with the limited characters you could ask a question or two to them, to get an answer on any specific function or service, this can help you tailor your services in the most efficient way possible.

Want to get a hassle-free bulk text messaging set-up? Here you go! Also, you can see for yourself how this service works for you by taking the free demo of 80 text messages. To get equipped with the demo give us a shout at support@leadsrain.com.

 

Posted by & filed under Workforce Enablement.

15 sales quotes to ignite that sales fire in you

Do you think your sales engines have caught a cold this winter? Sit back and read on these bunch of inspirational quotes from people who have created a brand for themselves by articulating themselves and inspiring others in the best of ways. I hope these quotes will certainly help you fire your sales engines up!

I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard. — Estée Lauder

 

Passion is energy. Feel the power that comes from focusing on what excites you. — Oprah Winfrey

 

We must focus on purposes instead of just setting goals, for long-term vision is what keeps us from being frustrated by short-term failure.  — Dan Clark

 

Your income right now is the result of your standards it is not the industry and not the economy. — Tony Robbins

Our fatigue is often caused not by work, but by worry, frustration and resentment. — Dale Carnegie

 

I have always said that everyone is in sales. Maybe you don’t hold the title of salesperson, but if the business you are in requires you to deal with people, you, my friend, are in sales.   — Zig Ziglar

 

Goals aren’t enough. You need goals plus deadlines: goals big enough to get excited about and deadline to make you run. One isn’t much good without the other, but together they can be tremendous. – Ben Feldman

 

The secret of man’s success resides in his insight into the moods of people, and his tact in dealing with them. – J.G. Holland

 

Ninety percent of selling is conviction and 10 percent is persuasion. – Shiv Khera

 

The successful warrior is the average man, with laser-like focus. – Bruce Lee

 

So long as new ideas are created, sales will continue to reach new highs. – Dorothea Brande

 

Your competition is EVERYTHING else your prospect could conceivably spend their money on. – Don Cooper

 

The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed. – Henry Ford

 

The most unprofitable item ever manufactured is an excuse. – John Mason

 

Today is always the most productive day of your week. – Mark Hunter

We hope these quotes have been a treat to read and you would take home a thing or two from them…

We are an all inclusive cloud contact service solution provider which provides services like hosted cloud based predictive dialer, hosted IVR, voice broadcasting, and all other related services.We have by far served various industries from Automotive, Collection, Education, Emergency, Entertainment, Finance, Mortgage to Politics.To know more about us reach us out on 844-ON-CLOUD or drop us an email at support@leadsrain.com and our Customer Satisfaction team will take care of the rest.

 

Posted by & filed under Integration.

Upgrades in LeadsRain’s native integration with Salesforce

 

During Dreamforce 17 we announced that we natively integrated LeadsRain’s most sought after TCPA complaint, information Ringless Voicemail Service with Salesforce. Dreamforce is as we all know Salesforce’s annual event that acknowledges technology and creativity of people around the world. We have always found it truly inspiring and have gotten something of value every year. We are thus not only going to attend Dreamforce ’18 but also exhibit LeadsRain there! Here are some major upgrades in the light of native integration of LeadsRain with Salesforce.

First of all LeadsRain’s RVM is the only ringless Voicemail service available in the AppExchange marketplace now. With Ringless Voicemail now we have also integrated our Text Messaging Service with Salesforce. So you along with sending voicemails that do not ring to your contacts in Salesforce you can also serve them with text messages from our Mass texting Service.

Our developers dedicated entirely to Salesforce have made the user interface of our LeadsRain app in Salesforce, really easy and manageable to give you a hassle-free experience. From this application, you can centrally manage all the primary activities like sending RVM and Text Messages to all or some of your leads, etc.

 

 

 

More importantly we have introduced three components or rather three quick components like Quick Drop RVM, Quick Text Messages and Shoot to Campaign. The first two components will allow you to send your message straight to voicemail and Text messages in just three clicks to individual leads. Whereas the third component will let you send RVM or Text Messages to entire campaigns (lists of leads) in just three clicks.

 

So our LeadsRain app for Salesforce is up and running and you can just plug in and are all ready to go. Stil if you have any doubts and queries regarding how to get the app installed and started contact our support team at sales@leadsrain.com and we’ll be happy to help.

Posted by & filed under Cloud based Contact Center.

 

Which LeadsRain's service is better for you to be heard?


Ringless Voicemail and Voice Broadcast Software are two of our esteemed services. Our customers rely highly on the efficiency of these marketing products and also the results they bring to their marketing endeavours. Our existing customers use them interchangeably in their marketing campaigns.

But with the new customers, there is often this query as to which service is the best for them to send their voice out to people around the world?

Here we discuss the key functionalities of both our services ringless voicemail and voice broadcasting.

Voice Broadcasting Software is our finest voice transmission system, it is hassle-free, easy to use and can execute complicated tasks that would otherwise require a call center set up. LeadsRain’s Voice Broadcast Software allows you to broadcast your recorded to voice to your desired customer database. You do not have any time duration limit as to how long do you want your recorded voice message to be, it is completely up to you. Though we suggest it to be wrapped up in a minute in general cases. As a marketer you need to have gotten hold of their attention by a minute, and if that’s not the case your customers are not going to listen to anything after that.

Voice broadcast service allows you to record the audio responses of your customers. You can thus create questionnaire with closed questions for your customers to get insights on their thoughts about your product, service, valuable feedbacks, or requirements, etc. For e.g., Would you consider recommending our services to your friends and family? Please answer in Yes or No.

Voice Broadcasting works best in Emergency situations and not as much as in commercial ventures. The reason being, voice broadcast notification comes with a ring. Also sending commercial updates, alerts to the people not opted or failing to provide a facility to unsubscribe can make this voice broadcasting activity of yours illegal. But on a positive note you can send thousands of voice messages to the people in during the state of emergency, on their phones and desktop screens, while ringless voicemail would do no good there.

LeadsRain’s Straight-to-Voicemail is classified as an information service. All information services are TCPA complaint. Ringless Voicemail as the name suggests doesn’t ring and causes no unwanted annoyance to the customers. This is best possible method to reach out people in whom lays your commercial interest.  Anyone on the receiving end of the voicemail would not be disturbed by your message, nor would it sound to them as abrupt instead they would listen to it in the peace of the moment intending to pay attention, this increases the message deliverance drastically. Unlike Voice Broadcast, Ringless Voicemail cannot give you elaborate feedback answers through forms.

TL; DR?

Well if the above text seems too long to read, we’ve itemised a list of key points that will help you compare the services and see for yourself which suits you better.

Ringless Voicemail or Straight-to-Voicemail

Doesn’t ring

TCPA FCC compliant

No annoyance

You can only record messages up to a minute

Limited CTA

Preferred for commercial use

5 cents per minute

Voice Broadcasting Software

Can record and broadcast lengthy messages

Longer CTA (forms, etc)

Elaborate feedback

Is not TCPA compliant

More personalized communication

Preferred for emergency situations

3 cents per minute

It is to be kept in mind that although they both do the same thing of sending out your voice to the masses, they’re features make them quite distinct, allowing them to be of need in specific fields for specific industries.

Posted by & filed under Voice Broadcasting Software.

 

Voice Broadcast mistakes that you should not be making any more...

 

We at LeadsRain hope that you are having a wonderful start to the 2018 year. Well, we certainly are having an awesome time, our sister company Targeto Inc, that is now a year old got featured in Inc.com, in a blog by James C Paine titled People-based Marketing: 9 start-ups to watch in 2018. Also LeadsRain is all pepped up to exhibit at LeadsCon 2018 and Dreamforce 2018, we hope to see you there!

So let us help you in whatever little way we can to make your 2018 awesome. Here are some of the mistakes that we have made also the ways you can not make them or even undo in your voice broadcasting marketing strategies. Hope that you find many things of value in this piece, cheers!

Wearing all the tags at the same time
In voice broadcasting, it all starts with the content: write up a script, verify and re-verify keeping in mind points that will give your customers the brand message deliverance. Do not be the Shakespeare of marketing; unnecessary jargons are a big put off. Do not brim with the keywords and synonyms of your services, that just doesn’t make sense. Cultivate a message, a pass by the need of people and draft your content accordingly.

Being fragmented
Make sure your marketing team the one that is creating your voice broadcasting campaign, your sales team which knows your customers best, research persons with knowledge of all things statistics be together while creating a voice broadcast message. You can’t expect a newly hired copywriting intern to write you a message that will showcase your brand in the most effective way to all your customers. Also make sure what you say in the voice broadcast message is congruent to your content in the website, yet not completely similar.

Shooting in the dark
What’s in it for me that is what every customer looks for. So keep in mind that in all your marketing endeavors you have considered this point. Do not keep selling your product and its features, but sell the experience the customers can get from it. Make sure you know what your customers need and try to deliver that in your voice broadcast message as this is the only thing that will give you the attention of your customers.

Un-tailored opinion
Your message should be in accordance with the audience you are targeting, certainly as your tone with youngsters and the elderly group of people. The tone and design of your voice broadcast message also depend on whether you are talking to a new lead, referral or an existing customer. Decide according to the audience type that you are targeting whether you want to keep a friendly, personal, professional, quirky, humorous or to the point tone just so to avoid brand aversion.

Leaving them directionless
Do not forget to provide them with a call to action. Do not leave them directionless, ask them to give you a call on any said number or better yet give out your website name and other social media addresses to like twitter handle, etc. to inform them more about your company and product with an added benefit of increased online traffic.

Also as you can record long voice broadcast messages you can ask them to fill up forms and asked questions with closure, For, eg, would you suggest us to your friends and family, please answer in Yes or No.

These functionalities of Voice Broadcasting Software can help you create more personal relationships with your customers.

And then there is the standard CTA like Press 1 in order to directly speak with them and press 2 to opt-out of receiving future voice broadcasts.

Bad Timing
Would you send out messages to endorse your buffet meals at 9:30 in the night? Anyone with a sane mind would not. Reason why? Because who likes to think of food after they’ve eaten, now you can only imagine the effect on brand this kind of marketing would give. Stay relevant and communicate as if in real time.

No Garnishing
When all is done, you need to refine your speech. Make sure that your pauses are not too brief and not dramatically long, check your diction, cadence, tact, and pitch of speaking. Hire a voice-over artist if anything.

Failure in choosing a right marketing carrier
Now that you have done almost everything to execute a perfect voice broadcasting campaign you might need an ideal voice broadcasting carrier. Our user-centric voice transmission system meets all your marketing needs in the most efficient manner. To know the intricacies go here.

Posted by & filed under Lead Generation.

10 Ways to scale the unscalable for bagging in precious customers for life!

Scaling the unscalable is where all the action is – Gary Vee

Start off with this
Always keep in mind to build a healthy, long-lasting relationship with all your leads, without any other agenda in head. Commit to making a relationship, and bring that commitment into execution daily, regardless of how less promising you think the visitor or lead is. Be authentic, tactful and transparent. This will pave a way to very fruitful and easy relationship with the lead in the future to come.

Be the first one to give
Initiate good deeds to your customer when unasked and unexpected. Provide guidance and information that your customer wouldn’t get otherwise. This is a great way to leverage yourself from other competitors, most importantly with this, your customers will let go of little missteps here and there.

Don’t just be a vendor
Be a part of their journey, accompany them on their journey with your service and attitude. Be their partner and not just providers of service. Realise that you grow with the growth of your customer and act like that. When along with providing the best of your services, you make your customer feel at home, they will let pass instances of dissatisfaction many times. What more would one need?

Improve your customer service
It all comes down to this, sales executives and representatives are the ones that collide head-on with the customers, the ones who actually sell the idea and product to the target audience and move them further along the sales funnel. I have written a series of blogs that will help you understand how can you enrich your customer support team to help bag customers for life.

You can find them here: What are the benefits of sales enablement optimization, How we at LeadsRain optimize sales enablement and Key benefits of Sales Enablement Optimization.

Make your customer demanding
Make your customers accustomed to good service, discounts, schemes tailored for them, exceptional customer service. Obviously, this doesn’t mean that you go against your budget planning. And fulfill demands that will only bug you, in the long run, think of this as stock investments, and you aren’t supposed to be myopic here. This will keep your customers from going to your competitors as they may not entertain the thing those customers are accustomed to asking.

Empathize your customers
Again, very important, this point may sound cliched and overrated, but the truth in this fact wouldn’t go anywhere, no matter what you do or what you are dealing with it is the human psyche that you’re dealing with. Make your customers be heard and tell them the things they want to hear, assure them of the services your products produce to give and the support after the deal is made. Treat them like you would want yourself to be treated.

Why should they be your customers anyway?
Sell your USP after knowing what could be sold as one for eg.,

We are Dairy Bell Bakers; we use the finest of wheat bought all the way from the dense fields of Australia that are harvested to perfection with love, to give just the right texture and taste. We bring to bread baked golden daily, at just $2 a loaf also get a free cup of coffee on takeaways on weekdays!

Aim for a second sale
According to Brian Tracy, it is ten times easier to sell to existing customer, excluding cross-selling and upselling it save the time and resources that go into convincing/converting new leads. To equip yourself with the most correct of mindset, set a goal to make this lead make a second sale. This will make you give them the service that is targeted to retain them and this first impression in the customer’s head will go a long way.

Ask for feedback
This comes after the deal is sealed, ask them this question – “would you like to shop with this again?” and “would you recommend us to your family and friends?” So, you are getting acknowledgment for the second sale and also getting referrals. Referrals from a satisfied customer make your chances of converting them 15 times easier than that of a cold call.

I hope this blog brings value to your selling and marketing strategies, just like how it had to our and begotten us precious customers for life!

Posted by & filed under Cloud based Bulk Text Messaging.

Dear, Food Entrepreneurs get an audience you deserve with our Mass Texting Service

Helpful Bulk Text Messaging Strategies for your Food & Beverage business!


With an incessant mushrooming of text messaging applications available online people especially the millennials have entirely forgotten the usage of an SMS, more particularly its importance and effectivity. Have you seen the statistics SMS marketing campaigns produce? They are shockingly good yet understandable.

18.7 bn texts are sent worldwide every day, exclusive of app-to-app messages. (Statistic Brain, 2017)

15,220,700 SMSes are sent every 60 seconds of a day worldwide, excluding app-to-app messages. (Domo, 2017)

913,242,000 SMSes are sent every hour, every day around the globe not including app-to-app messaging. (Domo, 2017)

Text Messages have a 99% open rate. (SinglePoint)

Within 3 minutes of an SMS campaign being run, 95% of them are read. (Forbes)

Almost half of the sent texts responded to on average. (Velocify)

Retailers, Start-ups, and business of all sorts that require to reach out to people on a regular basis use and need Bulk Text Messaging Services. LeadsRain has been a consistent choice of companies and business across genres that use SMS marketing for their marketing campaigns, retargeting and customer relationship management. You can read more about our Cloud-based Bulk Text Messaging here. Below are some of the efficient mass texting service strategies to get the most out of your campaign, for your food and beverage business.

 

Respect your visitors

And trust me that’s all they want, they may let go even if their pizza comes out bland or coffee lukewarm at times if you make them feel at home. Also, to make them feel at home is not entirely the responsibility of your interior designer that means to say how you’ve set up your cafe, restaurant or food van. How you treat them, matters most.

Guide your customer’s entire home delivery journey through text messages. Acknowledgement through text messages is a thing that would give closure to your customers while their food is on the way. Your order has been accepted; Your order is on the way, We are just 5 minutes away! Are some of the examples you could put to use.

A message to deliver gratitude after the payment has been done is an added cherry on the cake.

 

Nurture the relationship

The best use you can put your begotten cloud-based Bulk Text Messaging Service is that you can send promotional text messages and offer messages to your users. Festival discounts, discounts on days like Black Friday, Cyber Monday, etc., will for sure pour you in a lot of customers back.

You may also ask them to share promo code for your restaurant to share any number of people and get incentives accordingly.

Text them updates on new arrivals, create texts that describe some of your very loved dishes, scrumptiously and give a link to order the same.


Do not bunch and blast

Segment your audience to serve them better. Make a little effort to see their background and what institute or organization they belong to. Send them offers and updates according to their requirement and also previous choices.


Maintain their privacy  

Make sure your customers have consensually given your restaurant or cafe their phone numbers. If you send them messages when they haven’t opted for the same, could be illegal and only do you harm.

Do not annoy them with text messages haphazardly fix to time, as to not invade their personal space.


Time matters, as usual

Send them text messages during prime time or peak hours before people are expected to have their meals, this increases the efficiency of your delivered text message but obviously. Do not send them early in the morning and any other time when it is not needed.

Unexpected messages cause a general spurt of annoyance and can cause aversion from your brand, making a dent that wouldn’t be easy to fix.

Keep the interval between two of your text messages enough, so as to not appear clingy and annoying, keep them sparse, it only makes sense.


Ask for feedback

LeadsRain’s Bulk Text Message Service allows you a two-way text messaging. Get valuable response from your customers whether they liked your food and services. Also, you can ask close-ended questions that customer has only to choose from two options, e.g., Would you like to visit us again? Reply ‘Y’ for yes and ‘N’ for no to 56658.

We hope this would help you derive a lot of direction in your mass texting services campaign to grow your food and beverage business. Cheers!