Artificial Intelligence is playing a major role in revolutionizing the world of marketing. Its mechanism works perfectly in the applications of contact centers and lead generation firms. Advances in the AI sector depict a promising future of all lead generation strategies, including outbound marketing. One example of this trend takes shape in the form of AI-driven Cloud contact centers, which over the Covid-19 period, have gained significant pace.
AI’s automation and scalability provide incredible flexibility and efficiency to outbound call center operations. One such example of an AI-powered advancement is the Cloud Contact Center, which when integrated into outbound marketing will exponentially expand lead generation capabilities.
Framework of AI-driven Contact Center
Cloud Contact Center software helps relinquish marketers from compromising on the quality of operational aspects such as customer support, lead generation, and others. With Cloud Predictive Dialer software, you have technology that will provide your customers with human-like interactive experiences without them even noticing.
It enables conversations with a potential customer by integrating four main components embedded in its programmable framework. These include Virtual Agent Assist, Insights, and the Conversational core.
Conversational Core
The conversational core exemplifies the self-learning capabilities of AI technology. It also touches on how human-like interactions have recognizable tendencies. By programming, the probable conversational tones, responses, rebuttals, backchannel, and reactions between a marketer and a customer, the Cloud contact center AI software automates a very life-like conversation for the customer.
Programmers use a neural network API that can accurately recognize what customers are saying, regardless of their unique vocabulary, phrasing, or accent. By precisely understanding the customer’s intent and interest, it appropriates the responses and steps it needs to take to either land the sale or generate the lead.
This unique, yet random conversation core of AI is a key feature of the Cloud Contact Center in terms of outbound marketing. It enables marketing agencies to spend less wasteful time filtering customer data so that they can focus on scaling their businesses faster.
Virtual Agent
Interactions between customers and the AI network involve the essential role of the Virtual Agent, which highlights AI’s incredible speech-to-text advancements. After a customer initiates a request, the Dialogue flow receives it and precisely recognizes customer intent or request by converting their speech to text.
Dialogue Flow will then send the customer intent to the backend processing services and receives the appropriate response, which the AI again converts to speech. This customer receives a speech response that perfectly impersonates what an agent sounds like.
This unrecognizable and seamless response system translates into the virtual agent component of the AI-driven contact center. The systematic process all happens in real-time without any unnatural delays. Even if the customer throws a curveball question to the AI system, it handles that situation with ease, routing that question to an agent in the contact center, along with the complete conversation transcript and relevant sources to answer that query. The human agent can then reinitiate the flow of the conversation, and provide their feedback so that the system can learn.
Insights
Since the cloud contact center increasingly optimizes customer experience for an outbound marketer, the insights that human agents provide to the system are key. These include feedbacks, suggestions, and comments over automated responses. By having the ability to customize AI data through voice and chat transcripts, marketers can enhance the customer experience as time progresses.
Not to mention, the contact center dashboard lays out your insights, along with other important analytical data such as statistics and percentages. This live dashboard informs inbound marketers of a success rate over their marketing strategies, and ways they can improve.
These insights also represent a core component and product of the Cloud Contact Center AI, which is Agent Assist. By providing Human Agents with continuous support and information over a real-time conversation, it can help agents compose responses that align with their brand’s voice and have greater odds in regards to customer engagement.
For outbound marketers, this means that they can easily formulate a set of messages with the help of relevant information that have the highest chances of generating a lead. It gives you the freedom to integrate different conversational profiles into the AI system, riding you from the burden of extensive research, and helping inbound marketers focus more on customer experience.
How LeadsRain’s AI-driven Cloud Contact Center solution can help you 2X your business?
Features such as the AI pre-recorded yet human-like voices, text-to-speech conversations, virtual agents, and others are essential to the optimization of the outbound customer experience. Let’s take a look at features that enhance the effectiveness of your lead generation business.
- Answering Machine detection
- Pre-recorded Voicemail to Answering Machine
- Local Presence with Local Caller IDs
- Follow the Sun Campaign scheduling
- Call to Email
- Trigger-based lead updates in CRM
To Conclude
The trend encompassing advanced AI technologies into outbound call center operations is set to take hold of the lead generation industry. Call Centers and marketing agencies are looking onwards to the future by integrating AI-driven solutions into their operations. Many are starting to realize that the integration of an AI-driven Contact Center can significantly improve sales and productivity and making sure they do not lag in the race for fresh leads.
To know more, how our Cloud Contact center solution can intensity your business, reach us at support@leadsrain.com or schedule your demo now to get started.
