When you have the time, resources, technology, and skills on your side, it makes more sense to step up the calling ratio to turn potential leads into qualified leads. However, despite the modern technological advancements and the digital revolution, the essence of the sales still boils down to calling more to generate more qualified leads.
Here are the key questions that affirm how making more calls generate more qualified leads:
What’s More Important: Longer Sales Call or More Number of Sales Calls
Statistically, more sales calls can generate more leads. On the other hand, a generalized approach to prioritize the number of sales calls over long sales calls can backfire. Often, the sales agent requires more clarity to offer insightful information.
However, the long call doesn’t necessarily have to drag. You can determine the favorable call time beforehand and make it as brief as possible. Again, for the most part, qualified leads result from calling more and more people like an endless loop.
As a sales agent, however, you have to be cautious about ineffective communication that might discourage your potential leads. Besides, the needs of every lead cannot possibly be the same. Therefore, don’t hesitate to structure and expand conversations to capture the interest of leads.
But an overt and long sales call would come across as boring.
On average, a sales call that lasts more than 10 minutes should be more than enough to cover the details of products or services.
Besides, short sales calls are comparatively fair than long calls that take the mystery out of the conversation.
How Can Calling More People Can Help You Create a Wealthy Lead Funnel?
Realistically, calling more individuals equals more awareness. However, the initial stage to call the lead should not cast a shadow on what you’re offering in the first place. And this is where the right information at the right time can do wonders.
The name of the game is compiling and segmenting a list of names and numbers to conduct a series of awareness campaigns. Of course, your next calling card is to engage potential leads through various marketing efforts.
A salesperson who calls frequently and passionately needs to believe in the process of turning potential leads into qualified leads. Scoring leads can be an exhausting process when you throw longer sales calls into the mix. But short sales calls tend to be more effective and tighten your reach with the wealthiest leads.
How Can You Call More People in Less Time?
If you’re an experienced sales agent, your first instinct would be to call fresh and relevant leads that take less time.
Simultaneously, make the most out of tech tools and use a cloud predictive dialer to speed up the process of calling more people.
Moreover, a predictive dialer can help you focus more on the script and take control of the situation with ease. However, whether you use digital tools, the latest electronic devices, or fresh leads, you still have to plan a brief conversation in advance. The trick, however, is to stick to a specific agenda rather than expand the conversation all over the place.
Another secret ingredient that allows you to call more people is to have a clear objective. It means once you reach a specific objective in a call without delay, you’ve managed to convey the information in the shortest possible time. However, this approach requires multiple new introductions that you will have to pre-screen.
How Can Agents Increase their Efficiency?
No matter how many calls you make in a day, you have to break the ice and engage in small talks with the leads. It may sound like a cliché, but it works. However, a lot of it depends on how you engage in small talk in the first place.
You can still stick to your script and add a personal touch during a sales call. Ideally, you can also use call IDs to generate more responses. You may not be able to climb to the top of the sales cycle efficiency, but you can choose the right time to call.
Also, you can leave a non-robotic and suitable voicemail on the answering machine. In retrospect, you have to treat your sales calls as face meetings. You can be precise and use a predictive dialer to be more efficient than ever.
LeadsRain: Get the Qualified Leads You Deserve and More
LeadsRain believes and practices the Umbrella Approach to generate more qualified leads. It is a strategic process to nurture an ocean of leads through effective sales campaigns. LeadsRain’s approach to undertake multiple services at once and render the best marketing experience does, in fact, generate a lot of leads. LeadsRain combines the magic of text messages, voice broadcast, silent voicemail, and predictive dialer to boost the lead generation process.
Final Thoughts
Whether you’re part of a sales or solo sales professional, you have to speed up your calling game. Essentially, it comes down to how you take charge and strategize at different stages of the sales funnel. The learning experience for a professional sales agent never ends to maximize efficiency and achieve the impossible.
