What’s on Top of your mind when you plan your Ringless voicemail campaign? Of course, it’s performance.
Performance and efficacy may suffer if ringless voicemails are sent inadvertently. You risk disrupting people during their personal or leisure time if you send ringless voicemails at inappropriate times, such as early in the morning, late at night, or on the weekend. This could make people annoyed, frustrated, and think poorly of your company or brand. It may also cause people to disregard or delete your voicemail before even listening to it, which lowers your chances of getting their attention and eliciting a favorable response.
Engagement and response rates may suffer if ringless voicemails are sent at the wrong time. Your target audience may be more likely to overlook or disregard your voicemails if they are received during busy or chaotic times. Sending ringless voicemails, for instance, during periods when people are known to be in meetings or otherwise committed, can reduce the likelihood that your voicemail will be heard and returned.
For this reason, it’s essential to carefully plan the time of your ringless voicemail messages to maximize their impact and raise the possibility that your target demographic would respond favorably.
Also Read: Is Ringless Voicemail Legal?
Best Time to Send a Ringless Voicemail
The ideal time to send a ringless voicemail may vary depending on your target audience and their preferences. However, some general guidelines can help maximize the effectiveness of your ringless voicemail:
Non-intrusive Hours:
Avoid sending ringless voicemails during early morning or late evening hours when people are less likely to appreciate unsolicited messages.
Business Hours:
Consider sending ringless voicemails during typical business hours when individuals are more likely to be available and engaged with work-related matters.
Mid-week:
Focus on sending ringless voicemails during the middle of the week, such as Tuesday, Wednesday, or Thursday, when people have settled into their work routines and are less likely to be overwhelmed by Monday tasks or anticipating the weekend.
Timezone Considerations:
If your target audience is spread across different time zones, schedule your ringless voicemails to align with the working hours of each region, ensuring optimal reach and engagement.
Testing and Analysis:
Experiment with different time slots and analyze response rates to identify patterns and determine the best time to send ringless voicemails to your specific audience.
It is important to respect individuals’ privacy and preferences. Ensure compliance with local laws and regulations regarding telemarketing and voicemail marketing practices. But, if you take the advice of experts and based on our experience in this industry, the best time to send the voicemail is in the early evening session, between 4 pm to 6 pm has the best listen-and-response ratio.
Still not convinced? Talk to our experts at 302-397-0096 or write us at support@leadsrain.com